Alchemy 365
THE ASK
Alchemy 365 needed a bold, energetic suite of marketing materials to match the intensity of their workouts and the passion of their community. The goal was to create a visually striking system that would elevate brand awareness, drive membership, and embody the gym’s unique blend of yoga, strength, and high-intensity interval training.
THE SOLUTION
I developed a dynamic collection of digital and print materials that exude power, movement, and grit. Utilizing punchy typography and high-contrast imagery, the designs capture the raw energy of an Alchemy 365 workout. From social media campaigns to in-gym posters and promotional assets, every piece channels the gym’s intensity—inviting people to show up and push their limits.
THE TEAM
Client: Alchemy 365
Art Director: Grace Bettino
Photography: Jenna Dailey
